As most of you know, being self published means ,lots and lots of pimping your own work, often your'll find your doing heaps of promo and even paying for things and then wondering if it's worth you time or money, imagine you had an easy way to track it.
Bit.ly www.bitly.com
is a free website that shortens your big ugly links, into small sexy ones. I guess it was originally for tweeter. Anyway if you sign up, free, they will let you track your links. So if you're going to spend a few hours doing facebook promo, you can create and name and link and see how many click have resulted from it/ Yesterday, i did this to some facebook groups and got ten clicks, so it was good, if you wanted to go further, you could do one per group.
Best for Paid promo.
Most of us are happy to shell out some cash if it results in sales but we have no really way of knowing. You might see a bump in sales on a day but it could be from anything. Recently i paid $19 for a promo from 'Book tweeters' it's to their group of around 500k followers. Now twitter, normally sucks for promo, but they are running it on friday, and i'll be able to see what the direct result is., Also if i get 100 clicks and only 10 sales, i'll know my sales page needs some work!
If you don't have bitly get it, your probably using it anyway.
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